Ron speaks from the heart of real life experience, and his message is about attitude, it's about choices…it's about survival. The authenticity of the message is embodied in his own life. Ron survived an abusive childhood by escaping to life on the streets. At age 12 he was a gang member. By the time he was 15, he was a gang leader with a felony record. In his twenties he became one of the most successful drug dealers in Milwaukee - commanding an extensive criminal network.

After 20 years as a criminal, Ron hit rock bottom. He had lost his family, and most of his friends were either dead or doing time. At a time when he was suicidal and out-of-control, the challenge of a friend helped Ron find the courage to believe he could have more than the self-destructive life he'd been leading. 

The choice to change his life led Ron on a path of self-discovery, years of intense therapy and personal growth. He attended college and began successfully applying his skills to a series of legitimate businesses - including The Spinoza Company, which markets a talking teddy bear that plays cassette tapes about self-worth and acceptance. Ron grew this company from a home-based business to a multi-million dollar company that employed 35 people.

His life is undeniable proof that even the kids society labels our worst offenders can become healthy, productive members of their community.   

Today Ron is dedicated to helping others transform their lives. His book, How To Be A Successful Criminal - The Real Deal on Crime, Drugs, and Easy Money has received critical acclaim by judges, police officers, educators, counselors and gang leaders.  Every week his school and juvenile detention programs bring him face to face with thousands of elementary, middle, and high school students. Testimonials from kids and teachers praise his effectiveness.

Using real life experiences, Ron reaches out to kids with respect, and teaches them how to take back their right to choose a better way of life.  Endorsed by educators, mental health and criminal justice professionals, his powerful Staff Development and Parent Programs provide an inside look at the hearts and minds of kids today. He shows what can be done to help heal the past, change the present, and create the future.

These programs gently confront and challenge teachers and parents to examine personal attitudes, judgements, and learned behaviors that may be blocking their effectiveness. College students applaud his insight, which prepares them for working with youth and assists them in understanding the issues that kids are dealing with today. 

While others ask what can be done to help our youth, Ron is providing answers and changing lives!