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In 2003, he was cited as one of “50 Leading Marketing Thinkers” by the U.K.-based Chartered Institute of Marketing. Sisodia consults with and provides executive seminars for companies in various industries. Clients have included IBM, Volvo, Nokia and AT&T, to name a few. His book Firms of Endearment: How World Class Companies Profit from Passion and Purpose (Wharton School Publishing, 2007) was named by Amazon.com and others as one of the ten best business books of 2007, and has been translated into seven languages. He coauthored The Rule of Three: How Competition Shapes Markets in 2002 with Jag Sheth. Other recent books include Tectonic Shift: The Geoeconomic Realignment of Globalizing Markets (2006) and Does Marketing Need Reform? (2006), also with Jag Sheth.
"Our Owners Conference was very successful! And it was, in part, due to Raj's presentation. Our franchisees really related to his message and extensive knowledge. He was also very warm and engaging with our group, which contributed to the overall feel of the event." |
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