He began his career by reading hundreds of books and success models on the art of selling. From these, he distilled simple, step-by-step tools and technologies teaching thousands of true achievers how to satisfy their appetite for winning in business and in life. George field-tested it all, founding and running a successful real estate holding company. Later, working for the world's largest medical supply manufacturer, Johnson & Johnson, he enjoyed a meteoric rise to management executive and sales superstar.

Though it’s George’s processes that help corporations increase productivity and performance, it’s his tremendous energy and dynamism that spark the transformation. Again and again, clients remark on his amazing ability to unleash human capacity and inspire men and women to break out of their comfort zones. The result is a whole new type of salesperson.

George is the author of two books: WISE MOVES: 60 Quick Tips to Improve Your Position in Life & Business (CRL Publishing Group—2003) and POWER SELLING: Seven Strategies for Cracking the Sales Code (Dearborn Trade Publishing—July 2004). Having gained a reputation as a thought leader in his industry, he is frequently interviewed for trade publications and newspapers.

Today, George's customized presentations and live seminar events teach achievers to make stunning advances in their lives. From helping salespeople realize cherished dreams to helping corporations exponentially accelerate revenue streams, George Ludwig leaves audiences and individuals empowered, emboldened, and clamoring for more.