"I'd Rather Have a Root Canal Than do Cold Calling!" Cold calling is a highly effective marketing tool but it’s also one that creates a lot of stress on both ends of the phone line. If you’re considering using telemarketing—or if you’ve tried it with little success—this program is for you. This program can cover how to:
- Evaluate whether cold calling fits into your marketing plan.
- Feel way more comfortable making calls.
- Create effective, natural scripts in keeping with a consultative style.
- Prevent frustration.
- Love the “Do Not Call” list if you’re calling consumers.
All of this will help you make smart choices about telemarketing for your business. You’ll also receive very practical tips and techniques, and examples of effective scripts specifically designed for your audience. Copies of the famous “Root Canal” book made available at a discount!
You’re in Sales – How to Break it to Your Mom
Consultants, small business owners, service reps; there are many people who need to sell to succeed but have trouble doing that.
This program covers the basics of consultative selling so you can turn opportunity into new business. The program can cover:
- What we hate about selling and how to get over it.
- How to control the sales conversation.
- How to uncover prospects’ wants, needs and interests.
- How to know if you’ve got a hot prospect.
- Selling in person versus selling on the phone.
- The art of the close.
You’ll receive tools to help you immediately apply what you’ve learned, including examples of great sales guidelines designed specifically for your audience.
What to do With “No" (Handling Objections)
We all encounter objections in our professional and personal life. If you’d like to learn more about successfully countering the “no,” this program is an excellent choice. This program can cover:
- How to prevent objections.
- How to surface and then handle hidden concerns.
- Using the consultative model.
- When to move on…or just plain give up.
With your cooperation, Shawn will focus on examples of objections and issues direct from the audience. This can be accomplished with some advance work, or can be done on-the-spot with smaller audiences.
