Magic That Means Business
In the seen-it-all, done-it-all world of trade shows and corporate presentations, magic stands out as the 2nd most effective attention-getting technique for product and/or company identity. It stops people in their tracks and sells them simultaneously. And in the hands of an artist as skilled as Paul Gertner, it has the truly magical power to make people listen and believe.
Entertainment and Salesmanship
While Paul Gertner’s presentations are cloaked in the art of illusion, it’s your message that is the true star of the show. Whether you’re selling a product attribute or a corporate image, Paul designs his show around your message. He can even make your company CEO ( or a key prospect ) an intergral part of the act. The result is a unique, seamless combination of magic and salesmanship, of information and illusion, that works at four levels:
- Drawing crowds and holding audience attention
- Selling, selling, selling, with expertly crafted scripts and visuals that are clear, consise and always surprising
- Generating qualified responses with prospect cards and Q&A; dialogues that help salespersons identify hot leads and follow up right on the spot
- Helping improve exhibit skills with pre-show seminars that show your sales force how to adapt their techniques to the trade show environment
Turning Sales Meetings Into Sales Magic
Looking for a sales meeting that truly motivates? Magic may be the missing element that can turn the most pedestrian sales meetings into the most inspirational. Working on a large stage than in a trade show, Paul Gertner can use larger illusions and presentations to give the entire meeting a larger-then-life feel. He can also incorporate key executives into the performance by having them assist, or by teaching them a trick that illustrates an important selling point.
New Product Launches
There’s no better way to create excitement and intrigue about a new product than to have it magically appear befor an audience’s eyes (while, perhaps, the competitors’ products are disappearing one by one). Magic keeps new product introductions from being just another boring technical presentation of the latest bells and whistles.
Hospitality Suites
Cocktail parties and customer receptions are often the same old thing. Drinks, finger food, people standing around talking. Paul Gertner can energize these affairs with stunning close-up magic, sleight-of-hand with cards, coins, or small props that will astound your guests, because it happens right in front of them. You don’t often get the chance to get this close to a magician of such renown. Paul will make every second count.
