The Ethos Water Story: Every Bottle Makes a Difference:
Jonathan shares his personal experiences as a successful social entrepreneur and offers lessons on how he and his business partner started a company while breaking all the rules of business. Greenblatt explains how Ethos partnered with Starbucks Coffee Company to create a global impact that is helping millions of people around the world and igniting a social movement that will last for generations Greenblatt delivers a message that will inspire entrepreneurs and dreamers and provide them with the frameworks and tools to chart their own path to success. From Rockefeller to RED: The Changing Face of Corporate Social Responsibility and the Extraordinary Opportunity of Ethical Brands:
With an important and timely message, Greenblatt addresses conventional wisdom about the role of business and challenges audiences to rethink the concept of responsible corporate behavior. He describes the evolution of corporate social responsibility and the advent of a new wave of ‘ethical brands’ that promise to generate financial return and social good. His message will resonate with individuals seeking to create their own social ventures or for those in a corporate world who want to inject greater meaning in the work and transition from success to significance.
Saving the World through Social Entrepreneurship:
Greenblatt draws on his experience in the realms of business, government and the non-governmental sector to examine the latest trends in global development and social entrepreneurship. He outlines a coherent vision already underway in many countries wherein entrepreneurs and innovators utilize market-based approaches to help impoverished communities escape the constraints of global poverty. Importantly, Greenblatt explains why the living conditions of billions of people in the developing world are more relevant to the West than at any time in human history.
