60-MINUTE KEYNOTE TO HALF-DAY SEMINAR

For the first time in US history, four distinctly different generations are working side by side. Each of these four generations (Matures, Baby Boomers, Generation X, and Generation Y) is guided by a different set of values, beliefs, and expectations. In Crossing the Generational Divide, bestselling author Jason Ryan Dorsey entertainingly reveals each generation’s preferences and priorities to highlight what they bring to the workforce—and where to build on their common ground.

Jason then shares his frontline-tested process which participants can immediately rely on to lead a culture of cross-generation communication, innovation, engagement, teamwork, and performance. Filled with laugh-out-loud stories, surprising statistics, and step-by-step strategies, participants leave Crossing the Generational Divide prepared to make their multi-generational workplace a competitive advantage.

Crossing the Generational Divide Presentation Outcomes:

1. Recognize and understand the divergent values, preferences, and priorities of all four generations in the workforce.
2. Learn a step-by-step process for leading all four generations while respecting employees as individuals.
3. Impact your organization with ten creative, ready-to-use actions that other organizations have successfully relied on to bridge the generations in their workplace.

Customization and Reinforcement: Jason’s presentation includes a confidential workplace data review, customized multi-page handout, and specific strategies designed for immediate implementation in your organization. Clients have the option of adding a pre- or post-event customized audio recording for distribution to their attendees and a pre- or post-event customized article for their internal or external publications.

Gen Y @ Work: An Insider’s Guide to Maximizing the Performance of Gen Y Employees in Any Economy

60-MINUTE KEYNOTE TO HALF-DAY SEMINAR

80,000,000 members of Generation Y—born 1977 to 1995—are entering the workforce. They adhere to a different set of workplace beliefs and priorities than the three generations currently employed. Generation Y’s attitude toward work can make them a challenge to motivate, lead, and develop. In Gen Y @ Work, bestselling author Jason Ryan Dorsey cuts through the stereotypes to teach participants exactly what Generation Y covets at work—and why. He then reveals a step-by-step process and specific actions that employers can immediately adopt to unlock the talent, loyalty, creativity, and performance of this emerging workforce.

As a member of Generation Y, Jason Ryan Dorsey is uniquely qualified to discuss his generation’s workplace mindset. He balances an insider’s view of Gen Y with the workplace realities facing executives and managers in an increasingly competitive global market. He also customizes his presentation to focus on the aspects of Gen Y employment most important to your organization:

• Attracting and Hiring Gen Y
• Onboarding and Engaging Gen Y
• Motivating and Leading Gen Y
• Developing and Professionalizing Gen Y
• Retaining Gen Y

Gen Y @ Work Presentation Outcomes:

1. Learn Generation Y’s workplace beliefs, preferences, and priorities—all from the perspective of an insider. (Jason even explains why Gen Y doesn't use vowels in text messages.)
2. Engage Gen Y employees from their first day at work. This is critical because Gen Y decides on their first day if they will stay with an employer long-term.
3. Impact your organization with ten creative, ready-to-use actions that attract, motivate, and retain Gen Y employees without increasing their pay.

Customization and Reinforcement: Jason’s presentation includes a confidential workplace data review, customized multi-page handout, and specific strategies for immediate implementation in your organization. Clients have the option of adding a pre- or post-event customized audio recording for distribution to their attendees and a pre- or post-event customized article for their internal or external publications.

Y-Size Your Sales: How to Sell to Gen Y so they Love to Buy (and brag about their purchase on Facebook)

60-MINUTE KEYNOTE

The 80 million members of Gen Y have finally come of age. And they’re spending money. Lots of it. Businesses are now competing fiercely for Gen Y’s attention, affection, and loyalty. Research and lines around the block for the newest iPhone reveal that when Gen Y feels an authentic connection to a product or service their dollars will follow—and so will their friends on Twitter.

In Y-Size Your Sales, bestselling author Jason Ryan Dorsey, The Gen Y Guy™, shows business leaders and sales professionals exactly what Gen Y covets in a buying experience and why. He then reveals specific actions that businesses can immediately adopt to maximize Gen Y’s customer satisfaction, loyalty, and word-of-mouth support. All participants will leave with at least ten specific strategies they can use to increase the effectiveness of their marketing and sales efforts with Gen Y.

Y-Size Your Sales Presentation Outcomes:

1. Learn Gen Y's consumer beliefs, preferences, and priorities—all from the perspective of an insider.
2. Connect with Gen Y customers before they make their first purchase.
3. Improve the Gen Y customer experience without meeting their Mom (although we want her in our database, too!).

**Please note this speech can be customized to include how to sell all four generations of adults in the marketplace.

Customization and Reinforcement: Jason’s presentation includes a confidential sales data review, customized multi-page handout, and specific sales strategies for immediate implementation in your organization. Clients have the option of adding a pre- or post-event customized audio recording for distribution to their attendees and a pre- or post-event customized article for their internal or external publications.