The Power of Referrals
Turn between 50 and 90 percent of your prospects into clients, while working less and becoming more profitable.
- Learn why referrals are common sense, but not common practice.
- Recognize why lead generation is the most important step in your sales process.
- Convert between 50 and 90 percent of your prospects into clients.
- Turn every new client into a source of more business.
Recession-Proof Selling
Accelerate your sales in a lagging economy, keep your loyal customers, and attract new business without increasing your cost of sales. Discover why price is not an effective weapon.
- Become the “go-to” expert in your field
- Uncover ways to sell more with higher margins
- Accelerate your “win” ratio and take business from the competition
- Learn to prioritize high-payoff activities and when to call it quits
The Truth About Your Sales Funnel
Attracting the wrong kind of clients to your business is like dumping trash in your sales funnel. A full funnel is only valuable if it’s filled with the kind of clients that are right for you.
- Find out why the shape of your sales funnel matters
- Learn why Sales 2.0 “leads” aren’t qualified
- Discover how to create real velocity in your sales funnel
- Identify your Ideal Clients and commit to firing the P.I.T.A. (Pain in the a**)
The New World of Sales
What’s really new in sales? Selling is about the connections facilitated by technology—not replaced by technology.
- Understand the differences between Sales 1.0 and Sales 2.0
- Learn how to get the “social” back in social networking
- Discover why getting qualified leads from the Web is deceptive
- Find out why you’re leaving money on the table
Fire Your P.I.T.A Client
Walk away from you “pain in the a**” clients – they’re time wasters and they erode profits.
- Create a crisp profile of your Ideal Client
- Learn the six key elements in identifying your Ideal Client
- Realize what it takes to position yourself as the expert
- Discover why PITA clients are an Opportunity Cost
Weaving your own Business Referral Network
Leverage the contacts you already have and learn practical networking tips to boost your visibility and turn your contacts into amazing clients and referral sources.
- Understand the value of always keeping your network up
- Learn 25 networking tips to boost your visibility
- Turn your contacts into amazing clients and referral sources
- Discover why you must follow-up or flop
